Why Your Business Needs an LED Sign?
Written by webtechs

Why Your Business Needs An LED Sign?

What Are Light Emitting Diodes (LEDs)?

Light Emitting Diodes are the source of the term. In essence, these are small light bulbs that operate somewhat like pixels in a digital image. LEDs, on the other hand, do not have a filament that can burn out like traditional light bulbs. As a result, they last longer than the lights you’re used to. They’re used in TV remote controls, motorway emergency messaging, non-human visual processes, and, of course, signs, among other things.

More Luminous Than Neon or Standard Lighting

Many business owners are opting for outdoor LED signage because it is more brighter than other types of outdoor signage. Signs that are brighter draw more attention and can be seen from further away.

Efficiency in terms of cost

LED lights are more expensive up front, but they are less expensive in the long term. It may even assist you in saving money. How? A LED sign can last for years if properly cared for. They use less energy and require little maintenance. There’s no need to spend more money or effort on a new design or hiring a sign firm to install one.

They are more durable than other types of lighting

When compared to traditional lighting signs, LED signage is more durable. They are built of durable materials that are unbreakable and require little care. Because LED modules have a longer life duration, this is the case. LED modules have a lifespan of up to 105,000 hours.

LED Lighting Offers More Flexibility

LED signs are more versatile than traditional outdoor displays, which need design and printing. With a click of a mouse or a swipe of a finger, you can update your LED signage immediately from your computer or smartphone! The modifications you make will be visible in real time. You can also alter the message depending on the time of day, the day of the week, or the month.

Exceptionally appealing

Simple words do not attract or transmit as much information as visual visuals do. It aids in the enhancement of your company’s aesthetic appeal. LED signage are utilized in public venues like retail malls, airports, and train stations for this reason.

They are less energy consuming

One of the best things about LED signage is how little power it consumes. When compared to traditional neon or bulb signs, an outdoor LED sign consumes 2 to 4 times less electricity. By assisting in the reduction of your carbon footprint, your company becomes more environmentally friendly.

Personalize Your Marketing

LED signage is adaptable to changing weather and other circumstances. It enables you to tailor your marketing message to your intended audience. You can alter the message, text, images, and signs as often as you want to match your business goals and satisfy the demands of your audience.

Replacement and less care

Outdoor LED signage, unlike traditional signs, are less prone to burn out or come loose. LED signs don’t require much in the way of repairs or upkeep.

They are more efficient in terms of energy

LED lights need less energy to operate. This will save you and your company a lot of money and energy. They even generate only a small quantity of heat.

Increased Exposure

LED displays have the ability to attract people’s attention from a long distance. Impactful messaging and graphics capture your attention, convey quickly, and provide information quickly. It catches the eye of customers who are already on the lookout for your products or services. It may also result in greater impulse purchases.

They Develop More Individualized Relationships

Personal inscriptions on LED signage allow you to interact with and engage your customers. You can display company information for professionals, weather data for the area, inspiring messages, and much more. People are prone to forgetting what they see on traditional media (TV commercials, printed ads, etc.). Outdoor LED Signage gives you an advantage because customers recall bright LED signs for longer periods of time and are more likely to choose brands, they are familiar with. As a result, there’s a better chance they’ll remember your message when they need something your company can provide.

Western Signs Is A Local Sign Design & Installation Company In Phoenix


Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

The right Tagline
Written by webtechs

The Right Tagline

Read on to learn some ideas for the correct tag line for your business.

  • “The broader your tagline is, the more often people will forget about your product. The more focused it is, the more people will think about your product when a specific, real-world scenario happens. Then that tagline gets triggered, and they think about your product. You have to be specific and scenario-driven.”
    Rameet ChawlaFueled
  • “Taglines should evolve with the company and are not easy to create. Some easy pitfalls are trying to wrap what you do, why you do it, who you’re doing it for, and where you are doing it all in one tagline. Another easy pitfall is getting too cutesy. Not every slogan needs alliteration, a clever rhyme, or a pun.”
    Abby RossThinkCERCA
  • “A tagline needs to say a lot with a little. For example, at Astonish, our tagline is “The Best Friend of the Local Agent.” It speaks to our audience and says a ton. It says we care, we are here, we will support you in your time of need, we will celebrate with you in your time of success, a friend of yours is a friend of ours, and an enemy of yours is our enemy, too. That’s a powerful tagline!” Adam DeGraideAstonish
  • “A good slogan gets engrained in consumers’ heads the first time they are exposed to it. A good example of this is a local air conditioning company that uses controversy for its tagline: “Your wife is hot.” Citgo grabs attention by leveraging a play on words: “Fueling Good.” The same goes for an energy company that kills two birds with one slogan: “Changing the Current.” —Logan LenzEndagon
  • “You shouldn’t worry about being cool or edgy with your tagline. Your goal should be a tagline that encapsulates in a few words the best of what your company is. What is it about your product that will make people’s lives better? Now, evoke that with supreme economy. This is not easy to do. That is why there are copywriters.” Danny BoiceSpeek
  • Make sure your tagline provides a picture of what you do. Branding is all about clarity. Most people try to be too cute. For example, Lexus’s old tagline, “Pursuit of Perfection,” connects with their audience of high achievers who are literally pursuing perfection. What Lexus is signaling is that their car provides the visual evidence that you as the driver are pursuing perfection.” —Raoul DavisAscendant Group
  • “It’s true that the best taglines are simple and memorable, but they’re also something else: functional. A tagline should explain your product or service to potential customers or capture what it is that makes your business different from your competitors’ businesses.” Brittany HodakZinePak
  • “What’s your story? What gets you emotional when you think about what you do? Whatever it is, that’s your positioning. Your logo and tagline should communicate precisely that feeling. Also, get a great firm working at your side. Our investors, Breakaway Innovation Group, helped us tremendously with our new branding.” Jordan FliegelCoachUp
  • “Too many slogans and taglines today take what I call the “generic lifestylist” path. They’re vague and kind of hollow-sounding (think KFC’s “So Good” or The Source’s “I Want That”). You can practically see the soulless marketing meeting that happened behind the scenes. Instead, slogans and taglines should speak directly to a benefit.”
    Amanda AitkenThe Girl’s Guide to Graphic Design
  • “We see so many taglines that try to say too much. If you can’t explain to people in three to five words what you do, then it will be hard to communicate the vision to your employees. A slogan isn’t just about marketing success, it’s also about having internal customers see the vision and the mission that the company is working on.” Derek CapoNext Step China
Source: https://www.inc.com/young-entrepreneur-council/10-tips-for-a-remarkable-tagline.html

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Neon Signs For Your Man Cave
Written by webtechs

Neon Signs For Your Man Cave

When tasked with designing a man cave, there are many factors that need to be considered. What is the goal or theme of the room? Will this area be used mostly for relaxation or will it be used as a gathering spot for all the big games? Once you decide just how the room should be utilized, you can move on to the next steps in the design process.

Neon signs are a common choice for man caves because they can be customized. If you need a name or a sports team logo placed on the neon sign, most companies can make this happen. Additionally, any customizations needed are generally pretty cheap when compared to other signage options. Make your sports affiliations stand out with these highly visible signs. Whether it’s daytime or nighttime, customized neon signs will always give your man cave a unique and distinct look and feel.

Neon signs are a common choice for man caves because they can be customized. If you need a name or a sports team logo placed on the neon sign, most companies can make this happen. Additionally, any customizations needed are generally pretty cheap when compared to other signage options. Make your sports affiliations stand out with these highly visible signs. Whether it’s daytime or nighttime, customized neon signs will always give your man cave a unique and distinct look and feel.

Neon Signs For Home Decor

Neon signs are typically purchased by businesses, but this signage is becoming more and more popular for homeowners. Davis Signs offers the best selection of neon signs in the entire nation. With over 30 years of industry experience, Davis Signs  can customize any sign to fit your needs. Any phrase or image can be put on your sign. And the best news is Davis Signs  will also install and repair your neon signs. Don’t take this task on yourself; let the professionals at Davis Signs  handle all the work!

Neon Sign Benefits

Neon signs are terrific options for your business to attract new customers/clients. Not only do these signs stand out during the day or night, they are incredibly flexible for customization. Shape and design options are essentially limitless when choosing neon signage. Davis Signs Utah can customize any sort of design, including any wording or phrases on the sign.

In addition to customization, Davis Signs  can install and repair neon signs, whenever necessary. The professionals will take any design ideas or requests and produce the best possible product for your business. Customers can also choose which type of gas they want used in the sign. The choices are neon, xeon, helium, krypton and argon.

  • Visible during the day and night.
  • Great flexibility when it comes to shape and design.
  • Save on energy compared to traditional lighting options.
  • Extremely durable.
  • Can be used indoors and outdoors.
  • Lasts 10-12 years with proper maintenance and upkeep.
  • Attracts new customers to your business/company.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Business Signs Costs 2021
Written by webtechs


On average, sign design and installation cost about $438 for the US in 2021, sign installation costs can range from $165 to $710 according to HomeAdvisor.com.

  • National Average: $424
  • Typical Range: $165-$710
  • Low End – High End: $100-$1,000

You need to take into account the number of letters that will be used on your sign and the type of materials that will be used to make it. Traditional steel signs usually cost between $25 to $35 per sq. ft. while aluminum or plastic signs costs around $15 to $25 per sq. ft. The less costly signs will be manufactured out of urethane and costs between $5 to $15 per sq. ft. Lighted signs can cost more than $35 per sq. ft. while a neon sign can cost from $250 to $1,250 per sq. ft.

The biggest cost of making and installing signs depends on a couple of components. Indoor signs commonly cost less than an outdoor sign, because the weather may damage them. Lighted signs often cost more than signs that don’t use power. Furthermore, temporary signs for sales or promotional events cost less than a longer-lasting design like signs for business names or signs that target driving traffic.

Business signs provide a great first impression of the business and will ensure that people see the business during the day and at night. There are a lot of choices when it comes to the design, materials used, and the size of the sign.

This post explains to you how to choose a business sign that will give a big impression on possible customers. It covers how to decide on a sign that fits your budget. A big part of your sign will be your logo, so bear in mind a bad looking logo can spoil the impact of your sign.

*The type of sign, its design, the materials used in manufacturing, cost of labor, and installation will all influence the total cost. *

Your business sign is one of the first things that possible customers see when they visit your store, so it’s important to choose a sign that reflects your brand, and the types of services you provide. Business signs can be made from a variety of materials like glass, wood, metal, and fabric.

Fabric Signs Cost

Fabric LINK storefront signs can be colorful, but they do require maintenance and replacement in comparison to other longer-lasting materials. Although they are a budget choice, they can cost you more over time. Plastic, nylon, or vinyl banners can cost anywhere from $3 to $9 per sq. ft according to FitsSmallBusiness. Installation costs average around $180. You may have to pay for fade-resistant, heavy-duty fabrics in addition to the hardware.

Fabric signs are very favorable because of their flexibility, so any type of business can utilize one. They may be simple like a banner for a mall kiosk or more complex and built into a lightbox for a large retail store.

Plywood Signs Cost

Plywood signs are affordable and simple, but elegant. 4-ft by 4-ft plywood signs start at $50 but that is without installation. Installation can reach costs of $192. The size of the type of paint and font or finish that you decide on as well as how big the sign influences the cost. These signs are subject to weather damage and might need to be replaced frequently.

Painted plywood signs are perfect for restaurants that are looking to give their establishment an old-timey look. They can even work for high-end retailers who are looking to provide a rustic theme or customized type of look. Read more about plywood signs.

Punched Metal Signboards/ Laser Cut Signs Cost

These signs are strong and resistant to weather and provide you with a modern and clean feel or even a historic flavor. A two-sided sign that is 18 in. by 24 in. starts at $80 without installation. Large signs or adding texture and/or color adds to the cost, but you will typically see costs from $250 to $2,000. Based on the design, a punched metal sign can be utilized by any business that’s looking for a sleek, modern look or more of a retro display.

Glass Tube Light/ Neon Signs Cost

These are also known as LED or neon signs and the visual enticement for these signs is unlike any other. According to ArizonaCommercialSigns, a customized neon sign can start at around $200 and can increase up to $1,000 based on the complexity of the design and its size, they can end up in the $11,000 area. Smaller “off the shelf” types of neon lights are readily available.

Their overall maintenance can be costly, so take this into account before you purchase one. These lights are manufactured from glass and can easily be damaged by bad weather and it may cost a lot to get them repaired. Businesses that operate at night, such as bars or clubs will unquestionably benefit from having a neon sign.

Metal Sign Boards Cost

These signs are professional, eye-catching and work well in a lot of locations, but they are more costly. According to WesternSignsAz, the average 4-ft by 8-ft metal sign can cost around $350 or more without installation. Installation can cost up to $450, depending on the size of the sign. Take into account, that for any material, the design will influence the signs price and a more complex sign design cost more. For example, if you use a metal signboard, with individually cut lettering, you’re going to pay a lot more than if the lettering was simply painted on the metal since there is more labor involved. These signs weather fairly well, but it is a good idea to budget for a little touch-up work every couple of years.

Metal Lettering and Logo Signs Cost

These signs are 3-dimensional, and the shadows they produce will add interest and texture. Based on the size of the lettering and the metal that it’s made of these signs start at around $250, without any custom design fees or installation. It is suggested that you have them lighted to get more attention to your business, particularly if you operate at night. You might pay between $350 to $550 or more, but your customer visibility will grow. Learn more about metal lettering and logo design costs.

Awning Signs Cost

These types of signs let you provide shade for your business, protection for your customers during bad weather, and charming looks. The cost for an awning storefront sign is based on the fabric and size of the awning and the hardware that is used to hang it. Nevertheless, these signs usually start at around $550 and increase in price.

It’s been reported that businesses that have awnings can see up to 30% in energy savings. They’re built to endure bad weather, which makes them a perfect selection. Due to their design, you can have your business name or logo placed on the front and sides of the awning that will increase the visibility for your customers.

The main thing to remember is that the sign cost will be included in the installation charge, and can vary, but it can range from $4,000 to $10,000 according to AGCSigns. Depending on the design and size of your sign, an awning sign can be used for restaurants and cafes to make the business feel nostalgic or for those who want to have an unusual storefront.

Monument Signs Cost

Installing a monument sign will depend on its size, the average cost for installing one is around $2,300 to $8,000. This cost depends on whether you choose to go with customized features like brick or faux stone facing, columns, arches, etc. Read more information about monument signs cost.

Exterior Building Signs Cost

Exterior business signs come in a lot of different colors and styles and may be custom designed to your specifications. According to HomeAdvisor, exterior sign costs can vary from $165 to $710 depending on the design, fabrication, and location it will be installed at. All these components will influence the price of the sign installation. More information about exterior signs.

Pylon Signs Cost

The cost to install large pylon signs according to ArizonaCommercialSigns starts at around $8,000 but may increase all the way up to $200,000 depending on its height and whether you decide to go with an LED pylon sign. More information about pylon signs.

Channel Letter Signs Cost

According to ArizonaCommercialSigns, channel letter signs may cost you anywhere from $2,000 to $3,000, depending on how many letters you require how complex the fabrication is and the difficulty of where it is going to be installed at. All these components influence the pricing of its installation. More information about channel letter signs.

Pole Signs Cost

Pole signs cost start around $8,000 but may cost as much as $200,000 depending on how tall it is and whether you choose to use LED lighting or not. More information about pole signs.

What Needs to Be Included?

Professional sign companies provide a lot of services to their clients from designing the sign to manufacturing the sign, delivering it and then installing it. A lot of sign companies will offer to come to the business location and go over the needs of the client directly. Sign companies are also responsible for making sure that the sign meets zoning codes, local ordinances, and regulations. For example, a couple of cities have prohibited billboards, and the ADA has very harsh rules about signs that are required to be followed. Sometimes, the sign company will oversee the sign installation. The sign company is also responsible for the design process. This may be very useful if the sign needs to be installed in different locations throughout an area or if the sign is larger or if it needs to be installed in hard to reach area.

Factors That Could Influence Sign Cost

A lot of factors that influence the costs for a sign, like the number of colors in the design. Usually, a black and white sign costs a lot less than one with colors. In addition, if the sign design is complex, it costs more than a sign that only has a couple of words on it. Other factors that need to be considered is the material that the sign is made out and what the use of the sign will be. If a customer is holding a promotion, a less costly plastic sign is usually a better solution. Nevertheless, the business design needs to be made from a durable material that will lower costs in the long run.

It’s also important that the size of the sign be taken into account. Larger signs cost a lot more than a smaller sign. The installation will influence the total cost of the sign. Installing a billboard or neon sign will be more costly than installing a smaller non-lighted sign. Taking these factors into account can keep sign costs down.

Deciding On The Right Sign Company

Choosing a sign company that is right for your business will be selected based on their services, sign type that their client wants, and their cost. For longer-lasting signs, it’s important that you pick a sign company that will have the materials for your sign that you want to purchase. It is also essential to consider the design options that the company provides. There are a lot of factors that will include whether the company that is chosen can produce the sign with the needed size, if they can install the sign, and if they offer illumination if that’s what their client wants. Signs are a great way to market your business and are read fairly quickly, so it’s vital that the sign company has good design options and can produce the perfect sign that is used to grab the attention of potential customers.

Ways You Could Save Money On Your Sign

You can save money on a sign by choosing a stock design rather than a custom design. While a lot of signs are custom made, the pre-made signs are a perfect way to save a little money. Stock signs are also available. As you buy more signs of the same kind the price will go down. In addition, those who think the signs could change over time need to consider getting a design that can be easily updated and may be done by the staff or business rather than the sign designer at a sign company to keep costs down.

A great tip is actually to place an order for your designs during the off-season as sign companies are usually busiest throughout the warmer seasons. If you place your order during winter, it may result in discounts or promos for your purchase as well as a shorter wait time.

Business Signs Cost

Over the years, we have spoken with thousands of business owners who ask, “How much do business signs cost“. The truth is the cost of signs can vary greatly depending on the type and size, however, in our experience, most companies are interested in a lighted sign that attracts the attention of customers better.

Here are a few examples that you can use as a guide for what the business signs should cost.

A sign made of industrial aluminum with acrylic panels or a combination of vinyl inscriptions and digital printing usually runs about $5,000. This sign will provide many years of service before any maintenance is required. It is two-sided, so it can be seen on cars traveling in both directions. The business signs cost is reduced by using indirect lighting on the ground.

The sign of the main monument can be customized by adding additional colors, interior lighting, decorative effects or a foundation in the style of brickwork.

A 6 × 8 ‘dihedral sign is bigger and higher, so larger supports and support columns are required to handle the additional wind load and can cost upwards of $10,000. It has an extruded aluminum structure and swivel frames for easy maintenance. In cold weather, this sign will be internally illuminated by T12 fluorescent lights, fluorescent lamps operating on energy-efficient electronic ballasts. Persons are digitally printed in full color on vinyl with a 3/16 inch thick Lexan substrate. They can easily be replaced if the company name changes or the building gets a new tenant. The lower half of the sign has 3 tracks for 6 “replaceable copies of letters.

A 10 × 7 ‘tall double-sided, internally lit sign is also made of aluminum but has many user-defined functions. These signs can run anywhere from $15,00 – $30,000. It includes a Lexan face with an embossed copy, giving it a three-dimensional appearance. It uses internal LED lighting and real bowling balls as decorative ornaments. The stone base is a value, designed from aluminum, covered with digitally printed vinyl, to get a high-quality look at a lower cost than real masonry.

What makes this sign special is the addition of 3 x 7-inch full-color electronic message centers (EMC) on both sides of the sign. Enabled wireless software to change the text, the built-in graphic package, and training on the spot and on the Internet.

This sign can be updated to EMC with high resolution, which will be displayed even more in detail. When adding EMC, the business signs cost depends on the resolution. The resolution (clarity) is measured by the pixel pitch, the distance between the points of light measured in millimeters. The 20 mm pixel pitch will be more “grainy” than the 12 mm EMC for business signs. Small EMC with pixel pitch can display video clips with a frequency of 60 frames per second. An additional upgrade can be remote access off-site so that one operator can change the text or video on the signs in several places in the store.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Business Signs Makers
Written by webtechs

Business Signs Makers

Although it may be taken for granted, business signage are a crucial element of attracting customers. Your sign is frequently a customer’s initial point of contact with your company. You never get a second chance to make a first impression, as the saying goes. Your sign deserves your whole attention because even a fleeting glance leaves an impression on someone’s thoughts.

Because business is inherently competitive, you’ll need a sign that sticks out. A sign on the business’s premises is, for the most part, the most cost-effective and efficient approach to advertise to potential clients.

For on-premises business signs, there are six primary functions:

You may build brand equity for your products or services by intentionally highlighting particular terms and developing images. Customers are more likely to not only spend a premium but also return to repeat it if a different awareness of the products or services offered at that location of the business is created.

To maintain consistent and promote the overall marketing efforts, a company’s trademark or logo must be on the sign if it appears in other types of promotion. Multiple sightings of your company’s logos and slogans serve to raise brand awareness.

When designing an on-premises sign, the business and the sign firm must think about how to lure and appeal to the impulse shopper. As visitors pass by your shop, your sign must maximize the chance of an impulse purchase.

Change people’s attitudes, or bring in consumers who would not otherwise come in and spend money. You’re in the sales business in some capacity, thus you need to figure out how to convert new recruits.

A sign, likely different from your business’s primary sign, is required to direct cars to a safe parking space.

Finally, the sign maker should think about starting with community aesthetic standards in mind. This includes merging in with the architecture of the business’s surroundings.

The ever-changing local demographics around the country are one largely unknown element to the value of company signage. Americans are relocating to new towns or states in search of job as the United States faces its most difficult economic conditions since the Great Depression. This means they are often unfamiliar with their surroundings, which means your company has new opportunity to convert new clients on a regular basis.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Directory Sign Benefits
Written by webtechs

Directory Sign Benefits

Directory signs are vital for any office building. These signs will help direct patrons and keep the traffic moving. Here is a look at other benefits of directory signs and details on installation.

Lobby signs are typically the first thing anyone sees when entering a building. Look at this sign as your first chance to build your brand and reputation. A clear and clean sign gives a look of professionalism that won’t be mistaken. Making the building easier to navigate can go a long way in the minds of customers. All patrons will appreciate the ease of navigation, courtesy of these signs.

Customer convenience is perhaps the top benefit of directory signs. Think of these signs as a benefit to both your company and your customers. It serves multiple purposes and benefits all parties. Promote your business and earn the respect of customers by choosing to invest in directory signs for your business park.

Do you manage a large facility? We can assist you in making it easier for your customers or clients to navigate your building without difficulty. Changing names and locations is simple with our office directory signs, insert selections, and other design possibilities.

These signs are especially useful in places like hospitals, universities, malls, and other complexes where new visitors arrive on a regular basis and may struggle to find their way around. We provide a range of directory sign alternatives, including wall- and flag-mounted signs in a variety of colors, materials, and sizes.

By strategically installing directory signs throughout your facility, you can ensure that customers can navigate it more quickly and avoid the stress that comes with becoming lost.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Best Fonts For Signage
Written by webtechs

Best Fonts For Signage

The words on your signs need a font that is simple to read but also eye-catching. Read on to learn more about different fonts.

Serif Fonts

A serif is a finishing short stroke to a letter. Often referred to as feet. A serif font is popular for longer texts as the feet of the words help the eyes as they read one letter and one word from the next letter and word. A San-Serif front (from the French word, Without) lacks the feet as looks more simple and clean looking.

Script Fonts

These are fonts that appear to be hand-lettered and are cursive. They look very elegant but can be difficult to read.


With a geometric typeface like Futura letters and words are simple to understand and have a modern and conventional look.


Another widely used font best described as a typeface including serifs. Often utilized for the smaller text on a sign.


A stylish looking font that oozes professionalism with an individual personality combining thin and thick strokes makes it ideal for signage.

Franklin Gothic

A powerful and bold looking font that makes it simple to read. Compared to others, the width of the letters is more narrow.


Easy to read and well… it just works. The Helvetica family now has 51 different font weights and is a “go-to” sans serif font.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Business Signs Cost
Written by craig braddick

How Much Does Business Sign Installation Cost?

Business sign installations costs about $438 with average prices ranging from $165 to $710 according to HomeAdvisor.

Improve.Net says the total cost of business sign installation is about $2,372 with average prices ranging from $289 to $3,400.

Monument signs cost about $110 per sq ft with average prices ranging from $90 to $175 in the US for 2020 according to DavisSigns.

The lowest cost you can expect to pay is about $75 and the highest is about $8,000 depending on what type of sign you choose to install. However, for pylon or pole signs prices, SignDealsAZ says you can expect to pay anywhere from $8,000 to $200,000 as they require more construction and maintenance.

Steel business signs cost about $25 per sq ft with average prices ranging from $20 to $30 per sq ft.

Urethane business signs cost about $7.50 per sq ft with average prices ranging from $5 to $10 per sq ft.

Aluminum business signs cost about $15 per sq ft with average prices ranging from $10 to $20 per sq ft.

Plastic business signs cost about $15 per sq ft with average prices ranging from $10 to $20 per sq ft.

Lighted business signs cost about $30 per sq ft with average prices ranging from $25 to $35 per sq ft.

Noen business signs cost about $700 per sq ft with average prices ranging from $200 to $1,200 per sq ft.

How To Pick The Best Storefront Signs For Your Business

A great storefront sign makes for an awesome first impression of the store. here are multiple design options, sizes and materials to choose from. Your sign needs to reflect your brands, services and products.

In this article, we can help you pinpoint some of those qualities so it has a maximum impact on those looking to do business with you. One large aspect of the sign will be the logo. Consider that a poor logo can have a negative impact on your sign.

Selecting The Right Sign Company

One, of the best ways to pick a sign company, is to read their reviews, online. You can select a sign type based around your wants and costs. The company may have the materials you want to design. There are many factors to consider, for example: Do the signs stain and if lit, do they require the needed illumination? They may be able to install, offer fantastic design options and the customers often choose a layout or logo they wish for the designer to follow.

Different Commercial Sign Types & Their Cost

When a potential customer visits your store, the first impression sets the tone. Let’s look at some of the different options available.

Fabric Storefront Signs

Unique and colorful but not as long lasting and requiring some upkeep compared to signs made from more durable materials. Easily orders online, a small 4 foot by 6 foot sign made from plastic, nylon or vinyl can be ordered online with your logo and be with you in just a few days. If inserted into a framed lightbox it will ensure customers can read the sign easily at night. FitsSmallBusiness says you fabric storefront signs cost about $6 per sq ft with average prices raning from $3 to $9 per sq ft in the US for 2020. Installing fabric storefront signs costs about $180.

Plywood Storefront Signs

Elegant, affordable and simple. Factors impacting the cost of the sign include the type of paint used, the choice of finish you want and the font you utilize. Premium woods like oak or cherry command premium prices. They are also subjected to damage by weather and may need replacement quite frequently. Plywood signs air an old school, rustic look even for upscale businesses. Costs: From $50 for a 4 foot by 4 foot plywood sign and installation from $192.

Painted Glass Storefront Signs

A great looking and low-cost option, the store windows are the canvas for your signs! One drawback is maybe a lack of visibility and the glare of the sun. Costs: Painted glass signs will cost around $175 if you want some names and letters on a door. The more detailed the design and higher quality all-weather paints used the more expensive it can become often in the thousands!

Laser Cut Storefront Signs / Punched Metal Signboards:

Modern with a historic vibe that can be used by any business seeking modern sleek design with a retro edge, Costs: A two-sided 18 inch by 24 inch sign can cost as little as $80 without installation, Larger signs with additional colors and textures can cost between $250 and $2,000.

Metal Storefront Sign Boards:

Professional as well as eye-catching, But remember if you utilize a metal signboard with lettering that is cut individually it will cost you a great deal more than if the lettering was painted on to the metal because of the amount of customized labor involved. Costs: $350 without installation or $450 upwards with installation.

Awning Storefront Signs

Offering shade and shelter for the customer during inclement weather as well as looking great, the cost of awnings depends on the size and the fabric being used as well as the hardware needed to complete the installation. Some businesses report energy savings in the region of 30%. You can also have your signage on the front and side of the awning. Costs: $550 upwards but with installation, you could be looking in excess of $4,000.

Rockfront Store Signs

Rock materials and stones are great options. Durable, permanent and heavy providing a modern but ageless feel. One downside is they are heavy and permanent and may be very expensive to move if your business relocates. Costs: Stone signs start at around $600 with prices escalating beyond $11,000 depending on the size.

Glass Tube Light Storefront Signs

Also known as LED or neon signs that offer universal and eye-catching appeal. Overall upkeep can be costly so consider this before you purchase one. Made from glass they are obviously fragile and repair can be very expensive. Obviously, businesses that are open at night will benefit most from such signage. Costs: A simple sign starts at around $11,000 but based on the complexity of the design and size, they can go as high as $11,000 on occasion.

Monument Signs

Monument signs look great and you can add some cool features like faux stone facing, bricks, columns, arches and so on. Costs: Depending on the complexity of the design you choose you will be looking at between $2,300 to $8,000.

Pylon Signs

Depending on whether you go with an LED pylon sign and depending on the height, the costs can vary. Pylon signs cost anywhere from $8,000 to $200,000.

Channel Letter Signs

Depending on the difficulty of the fabrication process and the difficulty of where the installation is being performed will all factor into making a determination of the final cost; Costs: $2,000 to $3,000.

Exterior Building Signs

Exterior building signs are available in many different colors, styles and can be custom made and designed to your precise specification. Exterior building signs cost about $850 with average prices ranging from $200 to $1,500 and this may differ planning on where the sign is to be installed according to ArizonaCommercialSigns.

Neon Signs

Signs not using lights are not as expensive as lighted neon signs.  According to HomeAdvisor, commercial neon signs cost an average of $700 sq ft. Costs: Ranging from $200 to $1,200 in 2019.

Lighted Business Signs Cost

Lighted signs are often in excess of $35 per square foot and a neon sign will set you back between $250 and $1,250 per square foot in the US for 2020 according to HomeAdvisor.

What Will Need To Be Included?

A full-service signing company will include many services from design manufacture as well as delivery and installation of the sign. Many will also send out a representative to the business location. Sign companies are also responsible for ensuring designs meet the requirements of local ordinances, regulations and zoning codes. Some cities have banned billboards and the American Disabilities Act has strict rules regarding signs that must be adhered too. The sign company is also responsible for the design process and ensuring timely delivery. This hands-on approach is especially helpful. Sometimes the design company will also take charge of the installation. Especially helpful if the gin is going to be placed in a difficult to find area or access point.

Factors That May Affect The Cost

There are many cost factors like the number of colors in the design. A colorful sign is more expensive than a monochrome one. If the design is complex it will take more time to complete than a standard one. You also have to consider the material used for the sign and how often it needs maintenance. Generally speaking, large signs cost more than just the installation off a sign.

Selecting The Right Sign Company

The idea sign company for you in one that based its customer’s needs and offers what you want at a compeitive price. A long-lasting sign will need to be kept clean or have regular maintenance put on it. So it is important to find a company with the materials you want to purchase. You will need to consider factors such as a design with panache, and the use of the sign. If the customer is doing a promotion it may be more beneficial to have a less-expensive sign made of plastic, assembled from a long-lasting material to help lower costs over time.

Ways You Can Save Money On Your Sign

You can save money by utilizing a stock design as opposed to one you have made. Stock signs are always available for laboratories, warehouses, and laboratories. You can also save money by ordering more than one of the same sign. Also, those who think the signs may change over time need to consider obtaining a design that is easily updated and may be done by the staff or business instead of a designer at a sign company helping to reduce costs.

Western Signs Is A Local Sign Design & Installation Company In Phoenix

Our sign installation services have been created for customers all over the State of Arizona Including PhoenixMesaChandlerScottsdaleGilbertTempe & Glendale. Receive a free commercial signage quote anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600.

Pylon Sign
Written by webtechs

What is a pylon sign and how much do they cost?

Pylon sign definition: Pylon signs are often over 10 feet tall with tall support beams both covered and uncovered. Chances are that you have seen pylon signs on your way home almost every day. While these signs sometimes are reserved for a business like a casino, but they often have several businesses listed on them. These signs can be seen all across the Phoenix metro area in shopping plazas, strip malls, and other high traffic volume areas.

Pylon Sign Benefits

Pylon signs come in several different sizes as well as multiple types starting with the typical sign we often see along an interstate advertising everything from hotels to truck stops because travelers are often driving at high speeds that is the need for these signs to be very large and brightly lit. Other times these signs are installed by building owners to showcase all of the businesses that are occupying their location, these signs are not nearly as large as the signs you would see from the interstate since because they are mostly seen in the Phoenix Metro area. Also, these signs are likely going to be backlit to be seen at night, but only so the signs can be read when it is dark outside.

  • Custom designs to meet your specific wants and needs.
  • Lighting is not necessary during the day but will still work off a light sensor or timer to illuminate during the night.
  • Pylon signs can be programmed for custom messages like daily specials.
  • Easier to be seen from a long distance like the highway.
  • Increases foot traffic almost instantly by showing more than one business at a time.

How does a monument sign differ from a pylon sign?

Monument signs are often smaller in size and are typically under 5 feet. Pylon signs are often much taller to attract customers from a greater distance and are very beneficial for businesses reliant upon vehicle traffic for customers. There is a chance that a pylon sign will not be allowed because of zoning rules, but this could also be unnecessary because of the type of business that is being advertised for instance a new housing subdivision versus a fast food chain trying to attract motorists from a nearby highway.

How Much Does a Pylon Sign Cost?

Since pylon signs range so differently the costs also do as well. The price range of these signs varies wildly between $8,000 and $200,000 which is dependant upon both size and features as well. For instance, a pylon sign can start at 8 feet high without any type of lighting or they can be well above 50 feet tall with an LED message advertising the weekly rates for a casino located near a high traffic interstate or highway.

Free Commercial Sign Services Estimates in the Phoenix Area

Receive a free pylon sign installation estimate anywhere in the Phoenix Valley by giving us a call today at (480) 831-8600. Western Signs and Lighting is your one-stop shop for Pylon sign installation, Maintenence, Fabrication, and more. We are fully bonded, insured and licensed sign manufacturer for the Phoenix Metro area as well as the State of Arizona. Don’t forget to ask about our indoor office signs, custom-designed commercial buildings, monument, and neon signs for both commercial & retail use.

How Much Do Monument Signs Cost
Written by craig braddick

How Much Do Monument Signs Cost?

On average monument signs cost $14,500. Costs range from $1,000 to $28,000 for the US in 2019.

Monument Signs Cost $1,000 to $8,000 According To Art Sign Works

The average small single-faced HDU signs, usually 4 feet wide and 2 1/2 ft high, with no posts cost is $850. Small single-faced HDU signs, usually 4 feet wide and 2 1/2 ft high, with no posts range from $800 to $900 in 2018-2019.

The average Medium size single-faced HDU signs, 6 feet wide and 2 1/2 feet high, with accompanying wood posts costs is $1,650. Medium size single-faced HDU signs, 6 feet wide and 2 1/2 feet high, with accompanying wood posts range from $1,500 to $1,800 in 2018-2019.

The average large post-and panel entrance signs cost is $2,000. Large post-and panel entrance signs  range from $1,000 to $3,000 in 2018-2019.

Monument signs cost $5,000 to $28,000 according to Signs By Crannie

A $5,000 Monument Sign

This monument sign is 5×7″ and designed to give many years of service before maintenance becomes needed. Made from aluminum that is industrial-grade with a combination of vinyl lettering, digitally printed graphics and acrylic panels makes it extremely durable. Being double sided it can be seen by vehicles no matter hat direction they are traveling. Another way to keep the cost affordable is to utilize indirect lighting that is ground mounted.

Don’t forget you can customize a basic monument sign with internal illumination, the addition of colors, effects that are decorative or a masonry style foundation.

A $10,000 Monument Sign

Requiring larger footings and columns of support because of the extra wind-load, a 6×8′ double sided pylon sign may fit your needs perfectly. With easy to maintain face frames that are hinged and an extruded construction made from aluminum, it means maintenance is very easy. In cold climates the sign would be lighted from the inside with T12 fluorescent lamps designed for cold weather and powered electronic ballasts that are very energy-efficient. The sign faces are pointed digitally on vinyl with a sturdy Lexan backing measuring 3/16″. Easily replaceable should the business name chance or if the building gets a brand new tenant. The lower half of the sign has three tracks to hold 6″ changeable copy letters.

A full-color upgrade is available for this medium-priced sign as vinyl faces, digitally printed by Miratec Systems. They utilize a proprietary process called “Pure Color Technology”making the colors more vibrant and alive in dark conditions. You can even use LED lighting to further reduce costs. The letter tracks can also be upgraded to an electronic message center that will maximize marketing when you change the copy on a regular basis.

A $28,000 Monument Sign

At 10×7″ tall, this mighty sign is not only double-sided and fabricated from aluminum but offers a wide array of customizable features. with pan formed Lexan faces, their embossed copy allows it sport a 3-D look. It also utilizes LED lighting and genuine bowling balls embellishments that are decorative. TO lend a very upscale look at a real value, the stone-effect base is actually assembled from aluminum covered with digitally printed vinyl.

Making the sign truly special is the addition of a electronic message center in full color with dimensions of 3’X7″ When you include an electronic message center the cost increases the greater resolution you require. Resolution is measured by the distance between points of light measured in millimeters known as “pixel pitch.” A 20mm pixel pitch will appear more grainy than a 12mm pixel pitch, for example. For an extra upgrade you can chance the text or the video display off-site and at multiple locations for ultimate customer control!

Monument Signs Cost $5,500 to $16,000 According To Signs Manufacturing

  • A double-faced illuminated Monument sign with a 10′ x 12′ cabinet, installed:  $16,000.
  • A double-faced illuminated Monument sign with a 5′ x 10′ cabinet, installed:  $7,500.
  • A double-faced illuminated Monument sign with a 4′ x 8′ cabinet, installed:  $5,500.

Get a Free Monument Sign Installation Quote

Get a free monument sign installation quote anywhere in Phoenix, Tempe, Mesa, Chandler by getting in touch with Western Signs & Lighting today.